Patrick Dougherty

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Augmented Reality: The Experience of a Surreal World

by Patrick Dougherty March 25, 2011 Augmented Reality

Literally, Augmented Reality (AR) superimposes a fantastic world—with its own set of rules and dreamlike imagery—onto the standard reality we all know and love. This allows us to play the role of Voodoo Witch Doctor, we guide those without our powers into an unseen universe hidden just below the surface. Best of all, we don’t need any magic herbs, sacred mushrooms, or dried lizard tongues.

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Be An Event Marketing Sensation (Without Jumping the Shark)

by Patrick Dougherty May 20, 2010 Event Marketing

There is something alluring about in-your-face authenticity. It’s sensational yet attractive like The Fonz. He got what he wanted seamlessly, without sacrificing his values.That is, until he jumped the shark.

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