Event Marketing

Event Marketing – Event marketing is all about interaction, engaging, and inspiring consumers face-to-face. It’s hands-on and sensational.

Thumbnail image for BACARDI’s “Like It Live, Like It Together” – Caught On Video

BACARDI’s “Like It Live, Like It Together” – Caught On Video

by Tammy Derrigan July 11, 2011 Event Marketing

At our recent BACARDI “Like It Live, Like It Together” experiential events in Las Vegas and New York there was an extra video camera capturing some of the excitement for posterity. Senor Vega, the man behind that camera (and editing, we assume) was nice enough to draw our attention to the final product published on DJ Irie’s YouTube channel. We like your style, man!

Since a picture is worth and thousand words and video is worth even more, we thought we’d share this with everyone who wasn’t able to attend. Enjoy!

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Thumbnail image for People StyleWatch “Celebrity Stylist” Experience Delights Consumers

People StyleWatch “Celebrity Stylist” Experience Delights Consumers

by Tammy Derrigan June 22, 2011 Event Marketing

In 2011, Javelin took People StyleWatch to the malls of America with a custom experiential pop-up store, delighting consumers, increasing awareness of the magazine, and enhancing advertiser relations with a celebrity stylist experience.

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Thumbnail image for BACARDÍ® “Like it Live, Like it Together” Experience

BACARDÍ® “Like it Live, Like it Together” Experience

by Tammy Derrigan June 3, 2011 Event Marketing

BACARDÍ® – the world’s best-selling and most awarded premium rum – will bring people together by bringing their Facebook “Likes” into real life experiences at events in New York on June 13 and Las Vegas on June 15. “Like It Live, Like it Together” is the experiential arm of the iconic rum brand’s “BACARDÍ Together” campaign, and is brought to life by Javelin.

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