Event Marketing

Event Marketing – Event marketing is all about interaction, engaging, and inspiring consumers face-to-face. It’s hands-on and sensational.

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My First Event Marketer Summit Experience

by Erin Bagby June 7, 2010 Event Marketing

My first Event Marketer Summit was a blur of speakers, case studies and seminars, getting lost in the hotel, stealing sombreros, and eating my weight in Mrs. Fields cookies. The days were crammed with engaging speakers, “Belinking” and conversation. On Monday I attended The EX Award Gala, along with other Javelin folks, to represent Bacardi B-LIVE in the Best Nightlife Program category. Cheering for ourselves and our competitors was equally fun, and we looked damn good doing it!

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Be An Event Marketing Sensation (Without Jumping the Shark)

by Patrick Dougherty May 20, 2010 Event Marketing

There is something alluring about in-your-face authenticity. It’s sensational yet attractive like The Fonz. He got what he wanted seamlessly, without sacrificing his values.That is, until he jumped the shark.

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Influencer Marketing: Miami Beach Polo World Cup 2010

by Tammy Derrigan April 28, 2010 Event Marketing

Javelin brings GREY GOOSE Vodka to trend-setting influencers at Best Of events like the Miami Beach Polo World Cup 2010, where the world’s masters of the “sport of kings” competed for the La Martina Cup.

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